Martin Virginillo

CES Case Study

How we work, how we live, how we learn, how we experience the world. This year everything went online Verizon wanted to bring the network to life as it had never been seen before.

Inspired by the melding of humanity and technology, we created a new visual language for connectivity out of 5G data. We used inputs of cities, traffic, telemedicine, classroom learning, and live events, and reimagined them through a two hour mixed media event, livestreamed to millions and filmed in one take on an XR stage in Los Angeles.

We paired these with AR elements like the Apollo 11 command module, took the audience to the 50-yard line of an XR football field, and experimented with emerging technologies on a massive scale—all to create a groundbreaking keynote evoking the possibility of 5G technology on tech’s biggest stage.

Verizon 5G Launch

With 5G technology still in its earliest days and yet to be introduced to the world in a meaningful way, Verizon wanted to make a statement about the impact it will soon have on our lives — the realization of building smart cities, doctors capable of performing long-distance surgeries via robotics and still many more technological advancements that are only possible on a new and faster platform.

This film invites the world to build, create and imagine the possibilities on Verizon’s 5G network.

USMC Miramar

A case study presented at our Investor Day about Verizon’s strategic partnership with the Marine Corps in developing the future of 5G and its deployment.

Verizon Home Internet

Going into Investor Day 2022 we were tasked with creating a launch video for 5G Home, Verizon’s new 5G, home-internet solution.

Following the Ultra campaign color palette we developed a minimalistic look & feel that showcased this new device, with an ethereal track that would build on as it progressed.

The result is an immersive 45 second spot that tells the story of the device while creating visual interest for it — it being a white box.

NFL x Verizon

Verizon was renewing their partnership with the NFL — for another 10 years. A big part of it was the integration of 5G into every team stadium, changing how players play, how coaches coach, and how fans experience the game.

To showcase this future shift of the game we created a short video that showed how 5G analytics is going to impact the game. We mixed game footage with CGI interpretations of what those analytics would look like for coaches and players. Demonstrating how 5G is an integral part of the future of the game, and Verizon is at the forefront of it.

Design Reel

A small sample of the design and motion work created for Verizon over the past years. Showcasing how we can create innovative work that constantly evolve while holistically feeling on brand and recognizable.